Sr Director Demand Generation & ABM

Marketing Mountain View, California


Description

SR DIRECTOR DEMAND GENERATION & ABM

MOUNTAIN VIEW, CA

 

EGNYTE YOUR CAREER. SPARK YOUR PASSION.

Egnyte is a place where we spark opportunities for amazing people. We believe that every role has a great impact, and every Egnyter should be respected. When joining Egnyte, you’re not just landing a new career, you become part of a team of Egnyters that are doers, thinkers, and collaborators who embrace and live by our values:

  • Invested Relationships
  • Fiscal Prudence
  • Candid Conversations

 

ABOUT EGNYTE

 

Egnyte is the secure multi-cloud platform for content security and governance that enables organizations to better protect and collaborate on their most valuable content. Established in 2008, Egnyte has democratized cloud content security for more than 22,000 organizations, helping customers improve data security, maintain compliance, prevent and detect ransomware threats, and boost employee productivity on any app, any cloud, anywhere. For more information, visit www.egnyte.com.

We’re looking for a strategic Senior Director of Demand Generation & ABM to lead and scale our revenue marketing engine. This leader will be responsible for driving pipeline growth, accelerating deal velocity, and aligning marketing closely with sales through targeted, data-driven programs.

You will own the end-to-end demand strategy, from top-of-funnel awareness to pipeline conversion, while building and executing high-impact ABM initiatives focused on key segments and accounts.

This role is based in our Mountain View, CA office.

 

WHAT YOU’LL DO:

  • Own the strategy and execution of integrated campaigns to build brand awareness, create high-intent pipeline, and accelerate revenue.
  • Develop and execute a comprehensive, multi-channel demand generation strategy in partnership with the digital marketing, field marketing, and partner marketing teams.
  • Partner closely with Sales to define target account lists, personas, and engagement strategies.
  • Design and scale ABM programs targeting strategic accounts and high-value segments, ensuring tight orchestration with SDR and field sales teams.
  • Measure and optimize account engagement, pipeline progression, and deal velocity..
  • Use data and insights to continuously test, learn, and improve performance.
  • Optimize the full funnel from lead to close with a strong focus on conversion and velocity.
  • Analyze campaign performance and insights to continuously refine strategy.
  • Workplace: Work a minimum of 3 days per week in office

 

YOUR QUALIFICATIONS:

  • 10+ years in B2B marketing with deep expertise in demand generation and ABM.
  • Experience marketing to the architecture, engineering, and construction (AEC) industry is a big plus.
  • Deep expertise in multi-channel marketing, campaign strategy, and funnel optimization.
  • Experience building and scaling ABM programs for strategic segments and accounts.
  • Proven track record of driving pipeline growth and revenue.
  • Hands-on leader who can think strategically and execute effectively.
  • Ability to "speak in numbers" and pivot strategies based on real-time data and attribution models.
  • Exceptional cross-functional collaboration and communication skills.

 

COMPENSATION:

  • Our compensation reflects the cost of labor across multiple U.S. geographic locations, and pay varies based on defined markets. The standard base pay range for this position across the U.S. is $220k - $250k annually. Pay varies by work location and may also be dependent on job-related skills, knowledge, and/or experience. During the interview and/or hiring process, your recruiter can share more information about the compensation package specific to the role and job location.

 

BENEFITS:

  • Competitive salaries and comprehensive benefits
  • Flexible hours and generous time off (RTO, Responsible Time Off) to help support your work-life balance
  • Paid holidays and sick time
  • 401(k) with company match
  • Health Savings Account (HSA) with a generous employer contribution and Flexible Spending Account (FSA) options
  • Up to 12wks of paid Parental and 10wks Adoption Leave to help you grow your family
  • Modern and collaborative offices located in Draper, UT; Raleigh, NC; Mountain View, CA; Reading, England, and Poznan, Poland
  • Gym, cell phone, and internet reimbursement
  • Free well-being apps such as Spring Health for Guardian are offered, as well access to our Employee Assistance Program (EAP)
  • Perks include discounted pet insurance, electronics, theme park tickets, travel, plus more
  • Your own Egnyte account with lifetime access
  • HealthJoy – a benefits navigation app that lets you access your benefits and get answers to your questions all in one place
  • One Medical virtual care, providing you with healthcare access across the country

 

Equal Employment Opportunity
Egnyte, Inc. is an Equal Opportunity Employer that does not discriminate on the basis of actual or perceived race, color, creed, religion, national origin, ancestry, citizenship status, age, sex or gender (including pregnancy, childbirth, pregnancy-related conditions, and lactation), gender identity or expression (including transgender status), sexual orientation, marital status, military service and veteran status, physical or mental disability, genetic information, or any other characteristic protected by applicable federal, state, or local laws and ordinances. Egnyte, Inc.'s management team is dedicated to this policy with respect to recruitment, hiring, placement, promotion, transfer, training, compensation, benefits, employee activities, access to facilities and programs, and general treatment during employment.

At Egnyte, we embrace our unique differences and thrive on the individuality of our employees, our products, our customers, our investors, and our communities. Our global Egnyte Employee Communities (EECs) support representation and foster connectedness across our varied workplace. Egnyters are encouraged to bring their whole selves to work and to appreciate the many differences that collectively make Egnyte a higher-performing company and a great place to be.

Any employees with questions or concerns about equal employment opportunities in the workplace are encouraged to bring these issues to the attention of [email protected]. Egnyte, Inc. will not allow any form of retaliation against employees who raise issues of equal employment opportunity. If employees feel they have been subjected to any such retaliation, they should contact [email protected]. To ensure the workplace is free of artificial barriers, violation of this policy including any improper retaliatory conduct will lead to discipline, up to and including discharge. All employees must cooperate with all investigations conducted pursuant to this policy.

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